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Friday, February 3, 2012

I Love Hypocrisy

To me, beer has alway been an easy thing to love.  Even easier is to love the beer industry.  If I can't work for Disneyland, I'd want to stay in the beer industry - the people are rad, and the product we push is even more radder.  Perhaps the radderist, even, I dunno. 

When people start pushing their ideas into the stream, it can only invite criticism, which you have to be ok with if you are in the public eye.  Well, as public as the beer industry can be, right?  I mean, being the smelliest hippie still means you are a smelly hippie.  

My complaint this time is this Top 20 Dudes List of Guys That Make Beer and Are Also Hot list that comes out every year.  Why, I have no idea, but it does and it gets attention for about 8 seconds until that old beer can in the yard glints in the Sun, and we all collectively move on to something else.   I'm fine with this, really.  It's fun and you can laugh about it an have a good time, and that's all fine and good, but if you are going to produce a list that ranks a sex from best to worst (which if you are on the bottom of any list, you are the worst of the whole list, right?), then you have to be ok with this same format being used elsewhere.  

What really burns my burners is the women who write this list - I know some of them, and they are really very nice ladies. They know their beer and they hold strong opinons on most everything.  Rad.  Awesome.  But some have been very vocal about sexism in the beer industry.  Remember when that Pink Beer cast it's rose-colored shadow across the beer industry?  And remember when all the women in beer were burning their bra's in protest?  Oh man, a more angry group I have never seen.  "This is bullshit" here, and "This is bad for women" there - even a few "This must have been made by men" comments in for fun.  

And maybe I'm just a shitball, but I'm having a hard time seeing these same women - who once stood up against the wet fart that was pink beer - now dance around in a circle, waiving their hairbrushes at the Moon, and celebrating this Men List like a gift from Heaven.  How can you even begin to be involved with a list like this?  You women have just done to men what ou claim Pink Beer did to you - made you objects.     You want to be taken seriously, and I applaude you for it.  But how are we ever going to take your opinons seriously from this point on - especially when you are telling us how wrong men have been to women in the media?   We can't!  You women have just set back the women's rights movement by at least 20 years.  Good job. 

Hypocrisy is a funny thing.  If you are going to take a hard-core stand on something, then stick with it.  If you want to float the line here and comment on both sides of any issue, then you cannot really be the spokesperson for one side or the other.  Women are beautiful.  We, as men, will look at them.  Doesn't mean we want to sleep with every single one we see.  Do you want to pick every flower you look at?  Women, you have to be ok with being attractive.  Men are.  And don't you want to be more like us?


  1. Lets not forget the king of "beer bachlors" Andrew Firestone. (though he was more on the wine side of the family)